More about Saad

Soooo, the new year is approaching fast and I just wanted to share more about who you are choosing to buy from. I feel that it is soo important to let you know who I am and why this business means the world to me. Okay for starters- my name is Emma Lee Virani. I am the founder and the owner of Saad Virani. I am a single mom of 2 children - one girl (11) and one boy (9). Building a legacy is one of my "why's" for this business. Having something that my children can see me build and work for means a lot to me and truly makes it more rewarding. When I first started this business, I felt that I would focus more on fashion with a few skin care products that I curate. After making through this year ::whew:: , I realized that my focus for myself has always and will continue to be self care- so why shouldn't my business focus on the same thing?  2021 will be a year that I focus on building products that help us focus more on self care and break long known stigmas of what it actually means to be selfish. May this year be filled with love, light, honesty, growth, success, and happiness. Happy to have you all grow with me!   

                                   With much love - Em